OneSignal AI is in beta. Availability is rolling out and is controlled by your organization’s settings, so the assistant may not appear in every account yet. See Turn OneSignal AI on or off.
What you can do with OneSignal AI
OneSignal AI reads your account before it answers, so its responses reflect your actual apps, audiences, and campaigns instead of generic examples. You can use it to get answers, analyze performance, and create things you would otherwise build by hand.Get answers
Ask how a feature works, what a setting does, or what is happening in your account. OneSignal AI answers based on the page you are viewing and, when helpful, the official OneSignal documentation. When it references documentation, it shows the source links it used.Analyze performance
Ask about delivery and engagement, and OneSignal AI returns the numbers from your account, usually with an inline chart. You can ask it to:- Summarize recent push, email, SMS, and in-app message performance
- Rank your best or worst campaigns by open rate, click rate, or delivery rate
- Show engagement trends over time for a channel
- Break down a journey’s performance step by step and overall
- Show how a single message or template has performed over time
- Show subscriber growth, churn, and opt-ins and opt-outs
Build audiences and content
OneSignal AI can create the following for you. It always asks you to confirm before it creates anything, and it never sends messages to your subscribers.| You ask for | OneSignal AI creates |
|---|---|
| A segment | A new segment, after previewing its estimated audience size |
| A push, email, or SMS message | A message draft you review and send yourself |
| A reusable template | A push, email, or SMS template |
| A journey | A new journey draft you review, edit, and activate yourself |
| A user, test user, or label | A new user or organizational label |
When you have a Brand Kit set up, OneSignal AI follows your brand voice while it writes push, email, and SMS copy.
Refine content in your editors
When you have a push, email, SMS, or in-app message composer open, OneSignal AI can rewrite your copy and place it directly into that editor. See Apply content to your editors.Navigate and clarify
OneSignal AI adds buttons that take you to the right dashboard page, suggests useful follow-up prompts, and asks clarifying questions when your request could be read more than one way.Access OneSignal AI
You can open OneSignal AI from any app or organization page in the dashboard.Open the assistant
Click the AI button in the top navigation bar, or press Cmd + K (Mac) or Ctrl + K (Windows). The assistant opens in a panel on the right side of the dashboard.
Ask a question
Type your request in the message box and press Enter. OneSignal AI streams its response as it works, and shows a status such as “Fetching your segments…” while it reads your data.
- “Show me my active segments”
- “How are my recent push notifications performing?”
- “Create a new segment called ‘VIP Users’”
- “What are my app stats?”
Work in a conversation
- Suggested prompts: The welcome screen and completed responses show clickable prompts. Selecting one sends it as your next message.
- Clarifying questions: When OneSignal AI needs more detail, it replaces the message box with a short set of questions. Answer them, skip optional ones, and review your answers before you submit.
- Charts and sources: Responses can include inline charts built from your data and links to the OneSignal documentation the assistant referenced.
- Reasoning: Click View reasoning on a response to see how OneSignal AI worked through your request.
- Copy: Copy a full response or an individual code block with one click.
- History: Open the history menu to search past conversations, reopen one, or delete it. Deleting a conversation cannot be undone. For how long conversations are kept, see AI Agent data practices.
Apply content to your editors
OneSignal AI can write content straight into a composer you have open, which keeps you in control of the final save.Ask for the content
Tell OneSignal AI what to write or revise. It shows you the proposed content in the chat first.
Apply it
Click the Apply to editor button on the response. OneSignal AI inserts the content into the open editor and the button shows Applied.
The Apply to editor button works only when the matching composer is open. On any other page, the button shows “Not available on this page.” The drag-and-drop email editor does not support apply, so OneSignal AI shows the revised content for you to copy in manually.
What OneSignal AI does not do
OneSignal AI prepares work for you to review and keeps you in control of sending and destructive changes.- It does not send messages. OneSignal AI creates drafts only. You review and send them yourself.
- It does not edit a live journey in place. If you ask to change an existing journey, it offers to create a new journey draft with your changes.
- It does not delete, pause, or duplicate segments, journeys, templates, or messages. It points you to the right dashboard page to do that yourself.
- It does not save composer content for you. Applied content stays unsaved until you click Save.
- It does not set up competing platforms. If you mention another messaging service, OneSignal AI explains how to achieve the same result in OneSignal instead.
Turn OneSignal AI on or off
Access to OneSignal AI is controlled at the organization level.- Requirement: AI features must be enabled for your organization, and your account must be part of the beta rollout. If AI features are off, the assistant does not appear in the dashboard.
- Where to manage it: An Organization Owner opens Organization Settings → AI features and uses the AI features enabled toggle. Changing this setting requires permission to edit organization settings. You can also reach it from the AI settings link at the bottom of the assistant panel.
- What turning it off does: Disabling AI features hides AI-assisted features across the dashboard for every member of the organization, and the setting stays off until you turn it back on.
Privacy and data use
OneSignal AI uses Claude, provided by Anthropic, to process your prompts and account context. Your prompts and outputs are not used to train AI models. For the full details on what data OneSignal AI uses, how long it is kept, and the controls you have, see AI Agent data practices.FAQ
Why don’t I see the AI button in my dashboard?
OneSignal AI is in beta and is enabled at the organization level. If the AI button is missing, your organization may have AI features turned off, or your account may not be part of the beta rollout yet. An Organization Owner can check the setting in Organization Settings → AI features.Can OneSignal AI send a message for me?
No. OneSignal AI only creates drafts. You review the draft in the dashboard and send it yourself, so a send never happens without your action.Can OneSignal AI edit one of my existing journeys?
No. OneSignal AI does not change a live or existing journey in place. It can create a new journey draft that includes your requested changes, which you then review and activate.Does OneSignal AI change my message when it applies content?
Applying content inserts the proposed copy into the open composer, but it does not save it. The change is not stored until you click Save in the dashboard.Is my data used to train AI models?
No. OneSignal does not use your prompts, AI outputs, campaign data, or subscriber data to train or fine-tune any AI model. See AI Agent data practices for details.How do I turn OneSignal AI off?
An Organization Owner with permission to edit organization settings can disable AI features in Organization Settings → AI features. This hides AI-assisted features for everyone in the organization.Related pages
AI message composer
Generate and refine push notification copy from a prompt while you build a message.
Brand Kit
Set your brand voice, colors, and fonts so AI-generated content stays on brand.
AI Agent data practices
What data OneSignal AI uses, how long it is retained, and the controls you have.
OneSignal MCP Server
Connect external AI clients like Cursor and Claude to your OneSignal account.